Summary
Overview
Work History
Education
Skills
Software
Certification
Timeline
Generic

Gabriela Ojeda Mendez

Senior Product Owner

Summary

10+ Years experience in Banking, Insurance & e-Commerce

  • Strong knowledge in payments, APIs integration, user experience and cross systems implementation.
  • Proven expertise in stakeholder management, backlog prioritization, project management in agile methodologies.
  • Gained knowledge in compliance and legal requirements for payments methods, taxation, fraud and risks and european regulations.


Overview

18
18
years of professional experience
4
4
Certifications
3
3
Languages

Work History

Senior Product Owner

HP ECommerce - Europe and Canada
02.2020 - Current

Project: Led the rollout of a new global architecture and front-end design across distributed international teams.

Key Responsibilities:

  • Stakeholder Collaboration: Analyzed business needs and gathered requirements from stakeholders across multiple regions to ensure alignment with global objectives.
  • Agile Project Management: Created and managed Initiatives, Epics, User Stories, and Acceptance Criteria, driving project execution in an Agile environment.
  • Documentation & Analysis: Tailored Confluence pages to document project scope, UML diagrams, and system specifications, ensuring clear communication of technical requirements.
  • Backlog & Dependency Management: Prioritized team backlogs in collaboration with architects, assessing and managing dependencies to ensure timely delivery.
  • MVP Definition: Worked closely with Project Managers and SMEs to prioritize product backlogs and define MVPs for each country, ensuring local requirements were met.
  • Regulatory & Compliance Projects: Successfully led projects to ensure legal, regulatory, and compliance requirements were implemented across multiple regions.
  • Payment System Integration: Led the end-to-end implementation of various payment systems including PayPal, Bancontact, P24, Klarna, iDEAL, Stripe, and credit cards.
  • Fraud System Integration: Directed the integration of fraud prevention systems and managed use cases to capture relevant outcomes.
  • Tax & Search Engine and Marketplace integrations: Managed the migration and enhancement of the tax engine, Hawk Search (search engine), and marketplace integrations with eBay and bol.com.
  • API Integrations: Oversaw the implementation of multiple API integrations across systems, enabling seamless multi-platform functionality.
  • Product Ownership: Performed Product Owner activities, collaborating with SMEs, key stakeholders, architects, testers, and DevOps teams to ensure alignment and successful delivery.

Senior Product Owner

AMP Finance, Insurance and Investment
Auckland
12.2018 - 12.2019

Project: To develop a new IT Platform to support financial products and customer data.

Key responsibilities:

  • Agile Requirements Management: Led the full lifecycle of user story creation, ensuring alignment with Agile methodology to facilitate efficient project execution.
  • API Development & Technical Specifications: Defined and documented technical specifications for new API services, enhancing system integration and functionality.
  • Business Process Analysis: Elicited and documented business requirements to produce a comprehensive technical roadmap for Salesforce BULK APIs.
  • Identity Management Implementation: Managed the implementation of IdentityNow and Access Management Software, coordinating sprint planning, delivery timelines, and overseeing business area integration.
  • Backlog Management: Collaborated with Architects and Delivery Managers to define, prioritize, and manage the project backlog, ensuring alignment with stakeholder goals.
  • User Story Creation & Release Management: Created detailed user stories, acceptance criteria, and tracked progress across multiple releases, ensuring timely delivery and quality standards.

Technical Business Analyst

Payments NZ - Open Banking
Auckland
03.2018 - 12.2018

Project: Led the implementation of Open Banking APIs and PSD2, driving improvements in onboarding processes and identifying technical challenges.

Key Responsibilities:

  • Requirements Gathering & Risk Assessment: Gathered and analyzed requirements for the implementation of Open Banking APIs and PSD2, assessing risks and formulating strategies for process improvements.
  • User Stories & Acceptance Criteria: Created detailed user stories and acceptance criteria, ensuring clear and actionable requirements for development teams.
  • Onboarding Process Design: Designed the onboarding process for members in Open Banking NZ, ensuring compliance with regulations and optimizing user experience.
  • Feature Prioritization & Risk Management: Focused on building critical features early in the project to identify constraints and technical challenges, ensuring a smooth development process.

Technical Business Analyst

Insurance - Quotation Online Application
09.2017 - 03.2018

Project: Implementation of a new web platform for online policy quoting (Home, Motors, Landlords, and Contents).

Key Responsibilities:

  • Requirements & Design: Managed the full requirements lifecycle, from gathering to designing user journeys and experiences, creating user stories, and defining acceptance criteria.
  • API Integration: Led API integrations between core systems and front-end platforms, ensuring seamless data flow across the system.
  • Business Process Documentation: Documented business processes using Confluence, incorporating UML diagrams and flowcharts for clarity and precision.
  • Workshops & Stakeholder Collaboration: Conducted workshops with stakeholders to gather and confirm business requirements, ensuring alignment with project goals.
  • UI & Front-End Development: Designed UI elements and defined data structures for the Quick Quote estimation tool used by brokers, enhancing user experience and efficiency.
  • System Integration: Managed API-based system integration between the front-end quoting tool and back-end systems to ensure data consistency and process automation.
  • Industry Knowledge: Gained deep understanding of underwriting policies, claims processes, and insurance business rules, contributing to more informed decision-making during the platform design.
  • Process Automation: Automated the pre-renewal process for Home, Motors, and Contents policies, both as a batch process and on-demand.


Technical Business Analyst

Ecommerce
03.2015 - 09.2017

Project: Led e-commerce projects for over 200 clients, improving existing processes by addressing issues, elaborating designs, and strategizing the release of new deliverables.

Key Responsibilities:

  • Business & Technical Liaison: Acted as the main bridge between overseas business stakeholders and the technical team, defining requirements, addressing technical limitations, and supporting decision-making and priorities during backlog refinement.
  • Requirements Management: Identified functional and non-functional requirements, creating use cases, user stories, and acceptance criteria to ensure alignment with business goals.
  • Web Services Integration: Implemented web service integrations to enhance system capabilities, improving overall platform performance and user experience.
  • Test Planning & Execution: Planned, designed, and monitored test cases for web services, ensuring comprehensive validation and successful delivery of new features.
  • E-commerce Functionality: Successfully implemented key features including cost and pricing libraries, elastic search, payment gateways, cart functionality, promotions, and password policies for both B2B and B2C platforms.

Senior Business Analyst

Zurich Insurance Group
08.2012 - 10.2014

Project: Led the integration of core systems to enhance collections processes for American Express credit and debit cards, superannuation, and banking interfaces.

Key Responsibilities:

  • Business & Technical Collaboration: Worked closely with commercial product owners to define business requirements, tailoring benefit-cost reports and presenting advantages to management.
  • Architecture & Risk Management: Collaborated with the technical development team to assess architectural risks and define strategies to optimize system performance and scalability.
  • Requirements & Documentation: Managed the full requirements lifecycle across multiple business areas, analyzing core systems and business interfaces, and documenting technical specifications.
  • Testing & Quality Assurance: Designed test cases and acceptance criteria, ensuring thorough validation of new integrations and system enhancements.
  • Incident & Deviation Reporting: Proactively reported incidents and deviations, ensuring prompt resolution and continuous process improvement.
  • Web Service Implementations: Successfully implemented web services for brokers and banks, enhancing communication and data exchange between systems.
  • Business Intelligence & Reporting: Led the implementation of money laundering and superannuation reports using Business Intelligence tools to ensure regulatory compliance.
  • Process Automation: Automated the upload of endorsement interfaces, improving operational efficiency and reducing manual workloads.
  • Process Improvement & Software Solution Implementation: Gathered issues related to the collections process and credit card interfaces, leading to the development and implementation of a new software solution to replace outdated collection processes.

Business Analyst

Santander Bank
09.2011 - 08.2012

Project: Home Banking Self-Service Products, Visa, American Express, and Core System Integration (End-to-End)

Key Responsibilities:

  • Customer Journey & UX/UI Design: Designed customer journeys based on scorecard outcomes, determining product eligibility and improving the user experience. Created prototypes to define mandatory fields and ensure completion of core information systems.
  • Stakeholder Coordination: Acted as a liaison between developers, stakeholders, team leaders, and line managers, ensuring alignment on project goals, timelines, and requirements.
  • UAT & End User Support: Led User Acceptance Testing (UAT), providing end-user support and ensuring successful system rollouts. Developed user manuals for business teams to facilitate smooth adoption of new processes.
  • Credit Card Application Process: Designed the end-to-end process for online credit card applications, streamlining the user experience and ensuring integration with core banking systems.

Business Analyst

BST - Bank
03.2009 - 09.2011

Project: Credit Card Interfaces & Portfolio Migration.

Key Responsibilities:

  • System Integration & Automation: Integrated batch processes and transactional operations to automate credit card operations and the collections process, improving efficiency and reducing manual intervention.
  • Data Migration & Validation: Led data migration efforts, performing data validations, mapping, and enrichment for Enterprise Products, ensuring accuracy and consistency during the migration process.
  • Inter-Banking Portfolio Migration: Managed the migration of credit card accounts between banks as part of a new portfolio acquisition strategy, ensuring smooth transitions and minimal disruptions.
  • Stakeholder Coordination: Coordinated tasks and requirements with software developers, stakeholders, and project managers to ensure timely delivery and alignment with business objectives.
  • Business Intelligence & Reporting: Developed a customer service dashboard using Oracle Business Intelligence Enterprise Edition (OBIEE), providing real-time insights to improve customer support and service delivery

Business Analyst

Hipotecario Bank
03.2007 - 03.2009

Project: Home Banking Online Platform Integration (End-to-End)

Key Responsibilities:

  • End-to-End System Integration: Led the integration of core banking systems (accounts, loans, mortgages, credit cards) through middleware, ensuring seamless communication between back-end services and front-end interfaces.
  • UI/UX Design & Prototyping: Created prototypes for the banking dashboard and user journey, enhancing the overall user experience and usability of the online platform.
  • Security & Compliance: Designed the user login authentication process, ensuring compliance with legal security standards and safeguarding sensitive customer data.
  • Requirements Lifecycle Management: Conducted workshops to gather and define requirements, managing the entire lifecycle from analysis to implementation.
  • Project Management & Estimation: Led design reviews, supervised progress, and estimated effort for each phase of the project. Created schedules, risk mitigation plans, and contingency strategies to ensure timely delivery.
  • Online Banking Implementation: Successfully designed and implemented the online banking platform, improving accessibility and functionality for customers.

Education

Master of Cybersecurity - Computer And Information Systems Security

Universidad Politecnica De Catalunya
Terrasa
04.2001 -

Certificate -

University of Queensland
Queensland
04.2001 -

Bachelor of Science - Computer And Information Systems

Argentine University of Enterprise (UADE)
Buenos Aires, Argentina
04.2001 -

Bachelor of Engineering Technology - Engineering in Computer Science

Argentine University of Enterprise (UADE)
Argentina, Buenos Aires
04.2001 -

Skills

Design thinking

Backlog management

Problem-solving abilities

Critical Thinking

Stakeholder management

Strategic visioning

Product planning

Software

Visio and UML

Miro for Story Board and User Journey

Confluence and Jira

SQL

Programming languages

Certification

Scaled Agile Framework - SAFe POPM

Timeline

Scaled Agile Framework - SAFe POPM

10-2022

Agile Product Owner Role

05-2020

Business Analysis Foundations

04-2020

Senior Product Owner

HP ECommerce - Europe and Canada
02.2020 - Current

Applied Scrum for Agile Project Management

02-2020

Senior Product Owner

AMP Finance, Insurance and Investment
12.2018 - 12.2019

Technical Business Analyst

Payments NZ - Open Banking
03.2018 - 12.2018

Technical Business Analyst

Insurance - Quotation Online Application
09.2017 - 03.2018

Technical Business Analyst

Ecommerce
03.2015 - 09.2017

Senior Business Analyst

Zurich Insurance Group
08.2012 - 10.2014

Business Analyst

Santander Bank
09.2011 - 08.2012

Business Analyst

BST - Bank
03.2009 - 09.2011

Business Analyst

Hipotecario Bank
03.2007 - 03.2009

Master of Cybersecurity - Computer And Information Systems Security

Universidad Politecnica De Catalunya
04.2001 -

Certificate -

University of Queensland
04.2001 -

Bachelor of Science - Computer And Information Systems

Argentine University of Enterprise (UADE)
04.2001 -

Bachelor of Engineering Technology - Engineering in Computer Science

Argentine University of Enterprise (UADE)
04.2001 -
Gabriela Ojeda MendezSenior Product Owner